Max Botkin began his career in public relations in 2001 at Carl Byoir & Associates, representing consulting firm McKinsey & Company. In 2003 he was recruited by Bragman Nyman Caffarelli (now part of PMK*BNC) to be a publicist on their PlayStation and UFC accounts, helping grow both brands into market leaders through celebrity outreach, media pitches, product placement, event planning and crisis management.
In 2006 Max worked in creative development for Avi Arad & Associates, the prolific producer behind numerous Marvel blockbusters, helping identify and shape IP for film and toy lines. A cinephile inspired to follow his passion for storytelling, Max transitioned into screenwriting and in the decade to come was hired by and sold original scripts to major studios and production companies such as Sony, Marvel, Lionsgate, Panteleon,